Roberta Edu, the founder and CEO of Moppet, a Lagos-based baby formula manufacturing firm, recently shed light on the company’s mission and operations, emphasizing the unique aspects of their organic production process. Speaking about her journey, Edu expressed her commitment to delivering top-quality products, which she believes will gain international recognition in time.
Edu highlighted the distinctive nature of Moppet’s baby formula, stating, “We are the only factory where you won’t find any chemicals or acids—just pure organic produce, tenderly cooked for your children.” She added that the company’s products contain no additives, which has even raised questions from regulatory bodies like the National Agency for Food and Drug Administration and Control (NAFDAC) and the Standards Organisation of Nigeria (SON). Both agencies, Edu noted, were surprised that Moppet uses no substances to increase volume.
An NGO that approached Moppet for Vitamin A-fortified corn was equally astonished by the company’s meticulous sourcing and production methods. According to Edu, the organization remarked, “You’re the only Nigerian company we’ve worked with that traces the farm where your produce comes from.”
Despite its relatively small size, Moppet has implemented an advanced system of sustainability, quality control, and research, which Edu describes as “uncommon” even among larger brands. She recounted instances where she declined lucrative consulting projects to focus solely on Moppet, highlighting her passion for building a brand that prioritizes the future well-being of children.
Edu concluded with a strong message for consumers: “When you see this brand on the shelf, bless a child with quality. It’s for tomorrow, not today.”
Moppet Foods continues to push boundaries in the Nigerian market, with hopes of making a lasting impact on the global stage.
Anthony Emeka Nwosu