Kehinde Afolayan, a seasoned Marketing & Communications Strategist, passionately believes in the transformative power of networking. Reflecting on a popular Yoruba adage, “Eniyan Lasho,” which translates to “people are a person’s covering/clothing,” Afolayan emphasizes how vital connections can be in personal and professional growth.
The Transformative Power of Networking
Afolayan has experienced firsthand how networking can open doors to new opportunities, mentorship, and support, significantly altering the trajectory of one’s career and business. She recalls how she landed her first job through a connection she made at an event. A friend she met there introduced her to someone who later helped her secure the job. This opportunity didn’t manifest immediately but came to fruition months later, underscoring the importance of who you know.
The Benefits of a Strong Network
A strong network can provide numerous benefits. It can introduce you to job openings, collaborations, and projects that you might not have discovered otherwise. Networking can offer mentorship, advice, and support during critical career decisions. Being associated with respected professionals can enhance your reputation. Interacting with diverse individuals can broaden your perspectives and knowledge. Networking can fast-track your career progress by connecting you with influential people in your industry.
Building and Sustaining Professional Relationships
To build and sustain valuable professional relationships, Afolayan advises being real and sincere. Authenticity is key; people can sense when you’re being insincere or using them for personal gain. Show genuine interest in individuals, not just in what they can offer you. When meeting someone who could be a valuable connection, listen attentively and show interest in their work. Avoid dominating the conversation with self-promotion. Be proactive in offering assistance, guidance, or resources without expecting immediate returns. Maintain regular contact with your network, not just when you need something. Sporadic communication can come off as self-serving. Embrace opportunities for mutual growth and collaboration.
Gratitude to Mentors
Afolayan expresses her gratitude to her mentors, Nicolas Emane and Adedoyin Jaiyesimi, who have significantly impacted her career. Their valuable guidance, support, and opportunities have profoundly influenced her professional journey.
Conclusion
Networking is not just about meeting people; it’s about building meaningful relationships that can support and propel you forward in your career. As Kehinde Afolayan illustrates through her experiences, people truly are one’s greatest assets. By nurturing genuine connections and being open to collaboration, you can unlock a wealth of opportunities and achieve remarkable growth both personally and professionally.
