In a recent announcement, Showmax, a streaming service owned by MultiChoice and NBCUniversal, is set to release a compelling documentary series titled “Freemen,” shedding light on the Igbo Apprenticeship System (IAS). The documentary, a Nigerian Original production, is expected to premiere on 12 February 2024.
Ndubuisi Ekekwe, a prominent figure from Ovim village and recognized as an academic Nollywooder, extended his congratulations to Showmax and the entire Freemen team. Ekekwe expressed gratitude for the recognition of his work in the Harvard Business Review, highlighting the acknowledgment of his Ovim village roots. In response, he thanked his editors at Harvard for their support, emphasizing the growing influence of the African model of stakeholder capitalism.
“The documentary features prominent Igbo businessmen such as Dr. Cosmas Maduka, popularly known as Coscharis, Obinna Iyiegbu (Obi Cubana), Ndubuisi Ekekwe, Okey Japan, and other notable entrepreneurs,” Ekekwe stated. He emphasized the significance of the Igbo Nation’s approach to building individuals not only through craftsmanship but also through knowledge.
Ekekwe argued that the Igbo Apprenticeship System is a validated and tested developmental framework, citing its role in the remarkable economic recovery of the Igbo people after the civil war. He pointed out that households, starting with a mere 20 Nigerian pounds, experienced unprecedented growth, with investments quickly transforming into mansions, companies, dynamic diasporas, and homeland success stories.
Showmax’s upcoming documentary series, “Freemen,” aims to explore the Igbo Apprenticeship System in a seven-part groundbreaking presentation. The series promises to captivate audiences with its in-depth look at the unique economic and cultural aspects of the Igba Boi, also known as the Igbo Apprenticeship System.
The release of “Freemen” marks a significant milestone in showcasing the Igbo culture and its entrepreneurial spirit. As the documentary premieres on 12 February 2024, viewers can anticipate a compelling journey through the Igbo Apprenticeship System, offering insights into its historical significance and the remarkable success stories of those who participated in this unique economic framework.
…the Igbo Apprenticeship System in a seven-part groundbreaking presentation. The series promises to captivate audiences with its in-depth look at the unique economic and cultural aspects of the Igba Boi, also known as the Igbo Apprenticeship System.