By Roberta Edu

As a feminist, entrepreneur, and tech expert, I have always advocated for women’s empowerment and equality. However, through my personal and professional experiences in Nigeria, I have observed a critical pattern—when it comes to success in business, politics, or life in general, strategic collaboration with men often yields more support and results than relying solely on women.

Many assume that my advocacy for women means I am against men, but the truth is, most of my key business relationships and life-changing connections have been with men. This is not to say that women do not support each other, but rather to highlight a deeper psychological and social conditioning that influences how women interact in competitive and professional spaces.

When I embark on a project, the first people I instinctively reach out to are often a mix of men and women—yet, the ratio tends to favor men. In my experience, once you set aside the extremely misogynistic men, more men are likely to support a woman’s growth than an average woman would. This is not a matter of personal rivalry but a systemic issue. African women, having been historically conditioned to look up to men for leadership and validation, often unconsciously undermine their own gender.

This mindset is deeply ingrained. Many women, even those in positions of influence, tend to champion men over their fellow women, regardless of competence. It is a learned behavior, stemming from generations of systemic gender imbalance. While there are progressive women who actively uplift others, the percentage remains relatively small.

For women aiming to break barriers, this reality must be acknowledged, not with bitterness, but with strategy. Success requires allies, and in the current landscape, men often serve as more reliable supporters. Women in disruptive or leadership roles must ensure they have solid male allies in their corner—men who will stand by them, advocate for them, and offer steadfast support when needed.

This does not mean women are incapable of supporting each other, nor does it absolve men of their role in perpetuating gender inequality. Instead, it underscores the need for women to be intentional about fostering genuine alliances while continuing to challenge and change the narratives that hinder collective female progress.

A clear example of this disparity is evident in social discourse. If I were to be criticized online today, it is likely that men, even those who regularly debate my views, would engage in a more structured and measured argument. Meanwhile, some women, who may have never engaged with my content before, might resort to outright dismissal or discrediting. This is not personal; it is simply a reflection of the broader inequality effect.

As we work towards closing the gender gap, women must recognize these systemic influences and actively work to dismantle them. By supporting each other more intentionally and challenging ingrained biases, we can create a more balanced and empowering environment for all. Until then, strategic collaboration remains key to success in today’s world.

 

On Valentine’s Day in 2014, I got the biggest surprise of my life.My boss at the big pharma where I worked called me after a meeting and told me I had to move to Kenya.

I was like, “huh?”

A few months earlier, during my end-of-the-year performance review, my boss had said that my department was evolving. I had a future there, they assured me. However, my new role could be based abroad.

Although I got this heads-up, it never occurred to me, not even for a second, that I’d be relocating. I hadn’t considered leaving the country since I was 16 when I thought of going abroad for uni, a decision my parents vetoed.

“All my kids are going to get their first degree in Nigeria,” my father had said. By the time I finished my university degree, I had no intention of returning to school. Then, I got into the workforce almost immediately.

Growing up, I had an idea of the life and family I wanted, driven by the Nigerian Dream: Live in Nigeria, go abroad for holidays and come back. The critical thing is I always have to come back. I’ll admit this: it takes privilege to believe in the Nigerian dream. And I was protected. I was privileged.

So, imagine how I felt when my boss called me aside and said: “Irene, I’ve been unsuccessful in keeping your role in Nigeria. The higher-ups in the Global office say it has to be Kenya.”

My biggest dilemma was the potential complication: I was in a serious relationship. My boyfriend, unlike me, had always wanted to Japa. He had a green card and a good job. But I always told him, “Listen, we have an opportunity to start a life here before considering relocation. Why do you want to leave now?”

Naturally, he was one of the two people I called immediately. I told him I’d say no to Kenya if he was with me. We could stay here for a bit and build a family first.

Now, listen; according to my boss, the consequence of not moving would be that I would have a vague role within the company. They could either phase me out of the business or find another Nigerian-based role. But I was happy to stay back so we could start our lives together.

Do you want to hear what this guy said? He told me, “Don’t make any decisions based on me. Whatever you decide is fine.”

That wasn’t what I wanted to hear.

In my mind, the only interpretation of what I heard was, “You’re on your own. Do what’s best for you.” I was so mad the relationship ended that day. Years later, he told me he meant he’d be okay with whatever I decided.

My father was the other person I called that morning. He thought it was a fantastic career move, but it would be difficult if I wanted to settle down. In the following days, I convinced myself that moving could be good. To be fair, I’ve always moved in the direction of an opportunity. Between 2008 and 2014, I worked in Zamfara, Rivers and Enugu states and sold healthcare products in more than 20 states in Nigeria.

It was time to be on the move again.

On April 27, 2014, I landed in Nairobi with nine bags, for which I paid ₦148k in excess luggage fees. I started work the following morning.

When you move to a new country for work, two things are paramount: Settling in at work and finding your community. When a company is paying for your keep and your work permit in a foreign country, they expect you to work harder than others, and if you don’t meet that, it causes internal dissent. Professionally, my first few months in Kenya were intense and gruelling.

But you know, I had to also find time for social connections. I’ll tell you one thing about working as an expat abroad — people treat you as temporary. They interact with you like they know you’re leaving. It’s a lonely life, and [the quality of] your relationships are its biggest manifestation.

So, in my first few months in Kenya, all I did was pretty much google “Nigerians in Kenya” to figure out how to build my community. It led me to InterNations — an expat community. I reached out to the first person, then the second, and started expanding my network one person at a time.

Two years in, I had built a semblance of a community. There was Mo, my first friend at work. She was energetic and feisty and had a lot of good vibes. Her parents loved me, too, and her home became the place I spent my Christmas holidays. There were also the friends I hosted for dinners and house parties when I fully settled in.

After two years, Kenya had started to feel like home, but it wasn’t home. The friends I made got me through a lot, but it still got lonely from time to time in the five years that followed.

Then, 2020 came with Covid. For the first time in years, there was a possibility of returning home for good. The country I left in 2014 had changed, though. Everyone I knew was desperate to get out.

I was undeterred by this for two reasons: I desperately wanted to see my family and loved ones after Covid. It didn’t help that it coincided with a tough year at work. The African business was less attractive to my organisation, so they were winding down operations in several locations. The possibility of another relocation elsewhere loomed, and I didn’t want to go through that again. At that point, I was starting to feel like I had reached a ceiling at work and wanted change or something close to it.

When people ask me why I came back, I tell them that Covid was tough and my parents were really ill. There was also an opportunity to cash out at work and return home. Both reasons were valid.

But did I intend to stay back? To be honest, I don’t know. When I moved back in March 2021, the Nigeria I returned to was difficult to recognise. For example, my parents were very comfortable when I left in 2014. In 2021, they weren’t as comfortable, and I was almost as good as the breadwinner. Also, people and businesses were leaving in droves.

So, why did I stay back? Short answer: Conviction. This is where it gets interesting.

When I sorted out business at home, nursed my parents back to health and decided to return to work, I got two offers in Kenya and another in Nigeria. The Kenya roles offered more money, but the Nigerian role drew me in. I believed so strongly in the problem they were trying to solve — a problem I’d been thinking about — that it’s hard to invest in healthcare because we don’t have the data. I loved the vision. There was no way I wouldn’t be a part of it. It was a pursuit of conviction and purpose. So, I stayed to help solve this problem.

Conviction is an exciting thing. I say this because the company eventually closed down, and when it did, I found another reason to stick around. First, the companies that made living and working in Nigeria, and by extension Africa, attractive were exiting the continent.

I work in healthcare, so let me put this in context: We saw people and businesses leave the country in the 80s and 90s. But those businesses that left paid heavily to come back. A time will come when big pharma companies will need to buy the small businesses that filled the void they left to return to Africa. It’s happened before — Neimeth Pharmaceuticals today resulted from Pfizer downsizing in the country in the 90s.

Because of that, I told myself that I’ll be here when those businesses return and, in that time, do the business that allows people to come back. The result of that is Infinity Health, a healthcare and life sciences business I started.

Infinity Health is leveraging technology to give healthcare businesses springing up now a route to the market by taking regulatory services and simplifying them for them in the way they can afford, making data available in small chunks they can afford. I intend that in five years, they will tell how someone paid billions of dollars because Infinity Health is the easiest way to access the African healthcare market.

That’s the conviction. That’s the reason I stayed.

It’s been almost three years since I made this decision, and let me not lie to you: It’s singularly the hardest thing I’ve done. I’ve paid very dearly for it, and I haven’t even won yet.

I’ve gone from being very comfortable, earning about $80k/year, to earning nothing. Last year, I didn’t make any personal income because I spent all that time building a business. But hey, I’m here already.

In that time, I’ve learned a few things, too. People want to stay in the country. It’s the country discouraging and demotivating young people. And I get it; people leave because they have nothing to aspire to. The fact that I’m still here and dreaming is because of my privilege. I’ll always acknowledge that.

I no longer speak with the same finality I spoke with in 2021. It’s getting harder to insulate myself from the challenges in this country, and by extension, I’ve lost some of the conviction and belief I had three years ago. In my head, I’m still here for the long haul. But do I also regret moving back sometimes? Absolutely.

But as long as I have my mum, dad and family, I’ll continue to find the strength to stay and do what I must. The last time I left the country, I came back to meet my sick parents. I can’t do that again.

In my heart, I know I might have to leave again if this business thing doesn’t work out. It’s now about self-preservation, not about clinging on to the remnant of the Nigerian dream. I don’t think that exists anymore.

That said, will there be winners when this dust settles? Yes, and I want to be one of them. That, my friend, is the reason I stayed back.

A few weeks ago I was contacted sit in an interview panel for an international development agency. I was surprised they were hiring but was told the recruitment process started before the Covid-19 outbreak.

I knew that they had completed the shortlisting process and conducted online written test. The test was to ascertain the candidates writing and analytical skills as well as grasp of the subject matter. I participated in the grading of the papers. And I was shocked, totally flummoxed! I got paid for my work and forgot about the whole thing believing that the process died with COVID-19.

So I was surprised when I got an email asking if I would participate in the interviewing process via zoom ! They reduced the eligible candidates to fifteen and they needed five!

Each candidate was given the link and time to log in to be interviewed. I agreed to participate since that’s another additional income for me. But I also wanted this Organisation to get the best candidates for the job. The written test didn’t give me much joy and hope. I prayed the interview would be better.

Among the fifteen were five Nigerians. The rest came from other countries. My concern is with my fellow Nigerians. I heard all five didn’t make it when the total scores were collated. I knew without being told that the three ladies and two boys from Nigeria wouldn’t make it.

Keep sleeping with lecturers and keep watching bbnaija and group chatting and silly Nollywood movies with terrible contents and bad grammar.

One simple question my Nigerian brothers and sisters couldn’t answer was to name one book they have read since leaving school that dealt on this aspect of development! None ever read any book. None ever mentioned one. None even recognized prominent authors in this area when prodded further including naming the husband and wife that recently won the Nobel prize for their work in creating an “experimental approach to alleviating Global Poverty” in 2019.

None could even speak like an economist with understanding of poverty issues. Yet all of them possess MSc in Economics.

I am weeping. Let me go watch bbnaija jooor. After all, there are many ways of earring a living. Still I hold out hope for those other Nigerians who out from nowhere show amazing brilliance that sets the country apart.

Charles Chidi Achodo