{"id":20756,"date":"2024-09-19T15:37:48","date_gmt":"2024-09-19T15:37:48","guid":{"rendered":"https:\/\/techandbiz.com.ng\/tab-backup\/?p=20756"},"modified":"2024-09-19T15:38:13","modified_gmt":"2024-09-19T15:38:13","slug":"global-music-icons-usher-and-tyla-join-coke-studio-2024-lineup-bringing-unique-exclusive-experiences-to-fans-around-the-world","status":"publish","type":"post","link":"https:\/\/techandbiz.com.ng\/tab-backup\/2024\/09\/19\/global-music-icons-usher-and-tyla-join-coke-studio-2024-lineup-bringing-unique-exclusive-experiences-to-fans-around-the-world\/","title":{"rendered":"Global Music Icons USHER and Tyla Join COKE STUDIO\u2122 2024 Lineup, Bringing Unique Exclusive Experiences to Fans Around the World"},"content":{"rendered":"<p>COKE STUDIO\u2122 2024 (<a href=\"https:\/\/apo-opa.co\/3TBzxdF\" target=\"_blank\" rel=\"nofollow noopener\">www.CokeStudioAfrica.com<\/a>) unveiled exciting new additions to this year\u2019s lineup, welcoming global music superstars, USHER and Tyla. Marking another milestone for COKE STUDIO\u2122, Coca-Cola&#8217;s premier global music platform, USHER and Tyla are joining this season alongside several incredible artists including Karol G, NewJeans and Peggy Gou, delivering exclusive musical experiences to fans around the world.<\/p>\n<p>&nbsp;<\/p>\n<p>As part of the COKE STUDIO\u2122 programming, fans can look forward to an array of immersive experiences from USHER and Tyla, including exclusive original tracks and thrilling live performances to be announced in the coming weeks. In October, USHER will perform live in Atlanta as part of his upcoming tour, while Tyla will take the stage in Johannesburg, South Africa where lucky fans will get to be some of the first in the world to experience the new tracks performed live for the very first time.<\/p>\n<p>\u201cBeing part of this year\u2019s COKE STUDIO\u2122 lineup is both an honor and an opportunity to engage with my fans through the power of music. Partnering with Coca-Cola to bring these experiences to life is exciting, and I can\u2019t wait for fans to join us in the magic we\u2019re crafting together,\u201d said USHER. <img fetchpriority=\"high\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/techandbiz.com.ng\/tab-backup\/wp-content\/uploads\/2024\/09\/fit.png\" alt=\"\" width=\"497\" height=\"418\" \/><\/p>\n<div class=\"press-quote-block col-sm-6\">\n<blockquote id=\"press-quote\"><p>Being part of this year\u2019s COKE STUDIO\u2122 lineup is both an honor and an opportunity to engage with my fans through the power of music<\/p><\/blockquote>\n<\/div>\n<p>\u201cI\u2019m excited to perform in my hometown of Johannesburg as part of the COKE STUDIO\u2122 platform. It\u2019s a privilege to bring these vibrant moments to life and share the joy and energy with music lovers across the world,\u201d said Tyla.<\/p>\n<p>USHER and Tyla are the latest artists to curate new music for COKE STUDIO\u2122 2024 following the successful song drops of Karol G\u2019s \u201cSi Antes Te Hubiera Conocido\u201d\u00a0(<a href=\"https:\/\/apo-opa.co\/3Twfqxy\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/apo-opa.co\/3Twfqxy<\/a>), Peggy Gou\u2019s \u201cFind The Way\u201d\u00a0(<a href=\"https:\/\/apo-opa.co\/3Zwa09F\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/apo-opa.co\/3Zwa09F<\/a>), and NewJeans\u2019 \u201cHow Sweet\u201d\u00a0(<a href=\"https:\/\/apo-opa.co\/3Xzzbp4\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/apo-opa.co\/3Xzzbp4<\/a>) videos. Karol G\u2019s COKE STUDIO\u2122 session has been celebrated for its remarkable achievements, as it reached the No. 1 global top music video on YouTube with over 225 million views. The song has been on top of the global charts for more than ten weeks, while also reaching the No. 1 spot on the Billboard Hot Latin Songs chart. You can pre-save Usher\u2019s track here\u00a0(<a href=\"https:\/\/apo-opa.co\/3Xzo7bs\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/apo-opa.co\/3Xzo7bs<\/a>) before it\u2019s released across music streaming services.<\/p>\n<p>\u201cWe\u2019re thrilled to welcome two of our favorite artists, USHER and Tyla, to our incredible 2024 lineup. This year COKE STUDIO\u2122 offers unparalleled access to exclusive content and experiences that can\u2019t be found anywhere else. We\u2019ve partnered with both USHER and Tyla to create something special for their fans, and we\u2019re sure that they will love what we have in store for the rest of 2024,\u201d said Josh Burke, global head of music and culture marketing at The Coca-Cola Company.<\/p>\n<p>The COKE STUDIO\u2122 2024 campaign was developed by Universal Music Group for Brands, Spotify AUX, Blended Strategy Group, Tyne Valley Group and WPP Open X including VML, Ogilvy and EssenceMediacom.<\/p>\n<p>Fans can learn more information and access all content related to COKE STUDIO\u2122 by visiting\u00a0<a href=\"https:\/\/apo-opa.co\/3TzOOM1\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/apo-opa.co\/3TzOOM1<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>COKE STUDIO\u2122 2024 (www.CokeStudioAfrica.com) unveiled exciting new additions to this year\u2019s lineup, welcoming global music superstars, USHER and Tyla. Marking another milestone for COKE STUDIO\u2122, Coca-Cola&#8217;s premier global music platform, USHER and Tyla are joining this season alongside several incredible artists including Karol G, NewJeans and Peggy Gou, delivering exclusive musical experiences to fans around [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":20759,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[406,346,391,457],"tags":[],"class_list":["post-20756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art","category-culture","category-entertainment","category-environment"],"_links":{"self":[{"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/posts\/20756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/comments?post=20756"}],"version-history":[{"count":0,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/posts\/20756\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/media\/20759"}],"wp:attachment":[{"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/media?parent=20756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/categories?post=20756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techandbiz.com.ng\/tab-backup\/wp-json\/wp\/v2\/tags?post=20756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}